Sunday, May 07, 2006

Weekend Box Office Results, May 5-7, 2006
  • One wants to celebrate. After all, the box office was up more than 20% over the same weekend last year, and that marked the sixth consecutive double-digit increase.
  • And yet ... it didn't really seem like a time to pop the champagne and break out the noisemakers and party hats. It just wasn't as good as everyone had hoped. MI-3 opened below $50 million, when the pundits were calling for it to top $60 million
  • Hoot opened so poorly it barely made the needle budge. It had the worst opening in history for a film in 3000 theaters or more.
  • The brightest spot was - incredibly - RV, the critically-maligned comedy which only dropped 32% of its first weekend audience!





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