Sunday, April 17, 2005

Amityville takes #1 spot with a respectable $23 million in an uninspired weekend.
  • This time of year, new movies usually bring in $30 to $40 million in a weekend. Because Amityville's $23 million was basically the whole slice for newcomers, the second week movies dropped less than usual (27-29%, compared to a normal level of 40% or more)
  • Sahara seems to be headed for a final tally in the fifties, which doesn't seem bad until you see the production budget: $130 million. That's a vast amount for an April movie.
  • Meanwhile, Kung Fu Hustle continues to post amazing per-screen numbers in its tiny pre-release.
  • Next weekend will be very different from this one. Kung Fu Hustle will expand to 2300 theaters, and three other films will open in 1500 theaters or more: Kidman/Penn in The Interpreter, the urban comedy King's Ransom, and Kutcher/Peet in A Lot Like Love. The crowded field of debuts may cause some steep drops for the carry-overs.

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