Giamatti tries to save himself in 'Cold Souls' - Pop Candy: Unwrapping pop culture's hip and hidden treasures

Giamatti tries to save himself in Cold Souls

"Have you seen the trailer for Cold Souls (see below)? I've seen it a few times, and I still don't know what to make of it. In the film, Paul Giamatti plays a guy named Paul Giamatti. After he decides to have his soul removed and stored, he becomes entangled in a 'soul-trafficking' mess that leads him to Russia in hopes of getting it back."

"A viral site lets you virtually extract and store your soul, and then share it with your friends on places like Facebook. Yes, it's a little creepy."